The blog for Pura Vida MultiMedia, a Costa Rican website design creative agency. Blogging about Wordpress, content marketing, blog post planning, and productivity.

Gluten Free Cowgirl

By | December 5th, 2011|Blog, Content Marketing, Graphic Design, Portland, Web Design|

Sarah Hahn wanted to be more than just an ordinary blogger. She wanted a revenue stream. By combining two niche subjects - Gluten-Free baking and Natural Horsemanship - she has cleverly invited both demographics to overlap on her website. The Content Marketing plan involves using natural horsemanship philosophy and horse training tips with amazing recipes for [...]

3 Easy Strategies to Get Customers On Your Website

By | November 14th, 2011|Blog, Content Marketing|

You’ve got a website. It clearly spells out who you are, what you do, and why you’re amazing. It maybe even has a Call to Action to get visitors to send you their contact information, or purchase right then and there! Step 2, complete! Step 1 is tricky. How do prospective clients find your website? [...]

A New Realm of Fitness

By | October 17th, 2011|Blog, Content Marketing, Graphic Design, Portland, Web Design|

Ramman Turner is a mover, a dancer, and a personal trainer. His fitness classes incorporate his unique movement philosophy, and he wanted a website that could serve as the platform for his ideas. He had spend a lot of time on Blogspot in the past, but was unable to customize the layout of his website [...]

Paving the Digital Highway in Central America

By | September 6th, 2011|Blog, Costa Rica, Entrepreneur|

Do they really need websites here? I ask myself this question, a LOT. In Costa Rica, it's much different than America, where most of my clients live. This is a rural mountain community. In Perez Zeledon, the southern zone of Costa Rica where I live, you find things by asking friends. If you need to [...]

How to Make a WordPress Post Tutorial

By | September 5th, 2011|Blog, Hacks, How To|

KuPyBnxeoAg In this short video tutorial, I'll show you all the tricks you need to be a competent Wordpress blogger.

How I Got a Client from Quora

By | August 30th, 2011|Blog, Content Marketing|

There's a fun new info-aggregation website called Quora. It's kid of addictive. It's good for finding answers and experts, and for sharing your knowledge. And sometimes, it's good for finding clients. If you have an area of expertise, the easiest way for you to get clients is to become known as the person who knows [...]

A Great Landing Page

By | August 14th, 2011|Blog, Content Marketing, Reviews|

There are a lot of things that Ramit Sethi does right. He’s got an incredible blog, full of useful content on a target niche. (Personal finance for twentysomethings and those who still act like twentysomethings, financially.) I open his website every day using the Chrome extension Daily Links – similar to Firefox’s Morning Coffee, it keeps my fingers on top of the 20 bloggers I admire most, by opening every one of their websites. Today, instead of going straight to Ramit’s blog, I was redirected to this landing page: […]

Cafe / Restaurant Website

By | August 12th, 2011|Blog, Graphic Design, Portland, Web Design|

I am, unashamedly, an avid lover of Anna Bannanas Cafe. This St. Johns neighborhood coffee shop has been my favorite haunt for five years. I jokingly refer to it as "my office." When someone needs to meet me in person, I always try and meet them at Annas, since I'm there all the time anyways. [...]

Guerilla QR Marketing

By | August 4th, 2011|Blog, QR codes|

A big show, a national star, and a weekend festival of potential attendees. When the Portland Gay Men's Chorus needed to get the word out about their concert, Revolution!, they hired Pura Vida MultiMedia to get people's attention during Pride weekend. The PGMC just finished a rebranding of their logo, and decided to introduce their [...]

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